Brand Republic Community

Football themed quit-smoking site attracts 1,500 sign-ups

brandrepublic.com — Mon, 23 Nov 2009 17:31:32 GMT

LONDON - Smokefree United, a national NHS online initiative focusing on motivating football fans to quit smoking, has signed up 1,500 fans since launching six weeks ago.

Read: Football themed quit-smoking site attracts 1,500 sign-ups.

John Lewis 'christmas' by Adam & Eve London

brandrepublic.com — Mon, 16 Nov 2009 19:13:00 GMT

The unadulterated joy felt by children opening their presents on Christmas morning is the central theme to this seasonal campaign for John Lewis, created by Adam & Eve.

Read: John Lewis 'christmas' by Adam & Eve London.

Tory 'Jedward' poster hits streets within minutes of X Factor eviction

brandrepublic.com — Mon, 23 Nov 2009 10:05:47 GMT

LONDON - Euro RSCG has created a poster featuring Gordon Brown and Alistair Darling as X Factor evictees Jedward, aping a similar effort released by the Labour Party two weeks ago.

Read: Tory 'Jedward' poster hits streets within minutes of X Factor eviction.

Best advertising networking sites

CHRIS ARNOLD — Wed, 18 Feb 2009 01:11:28 GMT

Any suggestions - especially abroad? Any other interesting sites, please post here.

Brit wins 'best job in the world' as Tourism Queensland reaps benefits

brandrepublic.com — Mon, 23 Nov 2009 14:49:15 GMT

LONDON - Tourism Queensland's competition to win the "best job in the world" has ended with 34-year-old British contestant Ben Southall being picked from almost 35,000 applicants to be an island caretaker.

Read: Brit wins 'best job in the world' as Tourism Queensland reaps benefits.

DMA US '09 - 'Best Job In The World' campaign scoops top DMA award as star appears on Oprah

brandrepublic.com — Mon, 23 Nov 2009 14:36:53 GMT

SAN DIEGO - 'The Best Job In The World', a multi-award winning campaign for Tourism Queensland, has bagged another honour, this time at the Direct Marketing Association USA's 2009 International Echo Awards on Tuesday night in San Diego, California.

Read: DMA US '09 - 'Best Job In The World' campaign scoops top DMA award as star appears on Oprah.

Stella Artois 'le recyclage de luxe show' by Mother London

brandrepublic.com — Mon, 23 Nov 2009 14:08:56 GMT

Stella Artois today launched a series of online films set in a fictional 1960s variety show, one of which features Florence and the Machine.

Read: Stella Artois 'le recyclage de luxe show' by Mother London.

Camping and Caravanning Club appoints McCann Erickson to communications account

brandrepublic.com — Mon, 23 Nov 2009 13:23:33 GMT

LONDON - The Camping and Caravanning Club has appointed McCann Erickson Communications House to its marketing communications account.

Read: Camping and Caravanning Club appoints McCann Erickson to communications account.

Innocent reunites St Winifred's School Choir for Grandma remake

brandrepublic.com — Mon, 23 Nov 2009 13:04:10 GMT

LONDON - Smoothie drinks brand Innocent is making its first foray into the music business today with the release of a remake of St Winifred's School Choir's 80's wonder hit 'There's No One Quite Like Grandma'.

Read: Innocent reunites St Winifred's School Choir for Grandma remake.

MEP complains about Plane Stupid polar bear TV ad

brandrepublic.com — Fri, 20 Nov 2009 09:33:26 GMT

LONDON - An ad released today by Plane Stupid, featuring polar bears falling from the skies, is to be reported to ad watchdogs.

Read: MEP complains about Plane Stupid polar bear TV ad.

Microsoft discusses paying News Corp for search listings

brandrepublic.com — Mon, 23 Nov 2009 12:18:41 GMT

NEW YORK - News Corp has held talks with Microsoft about the possibility of a deal that would see Microsoft pay to include search results from its newspapers in search listings.

Read: Microsoft discusses paying News Corp for search listings.

Labour 'jedward' by Saatchi & Saatchi London

brandrepublic.com — Tue, 17 Nov 2009 13:13:26 GMT

Saatchi & Saatchi London has just released new work for Labour - a mock-up of David Cameron and George Osborne as 'Jedward' of X Factor fame, warning voters that 'You won't be laughing if they win'.

Read: Labour 'jedward' by Saatchi & Saatchi London.

P&I to discontinue under Haymarket restructure

brandrepublic.com — Mon, 23 Nov 2009 11:59:27 GMT

LONDON - Promotions & Incentives is to discontinue as part of a restructure of Haymarket Business Media's Brand Media Group.

Read: P&I to discontinue under Haymarket restructure.

ITV chairman considers pay-TV model for digital channels

brandrepublic.com — Mon, 23 Nov 2009 11:33:44 GMT

LONDON - Archie Norman, the new chairman of ITV, is considering plans to charge for the broadcaster's spin-off digital channels ITV2, ITV3 and ITV4, according to newspaper reports.

Read: ITV chairman considers pay-TV model for digital channels.

110-year-old Christmas pudding brand Matthew Walker makes TV debut

brandrepublic.com — Mon, 23 Nov 2009 10:00:29 GMT

LONDON - Matthew Walker, which claims to be the world's oldest Christmas pudding maker, is launching its first TV campaign to promote its signature Christmas pudding, 'The Pudding'.

Read: 110-year-old Christmas pudding brand Matthew Walker makes TV debut.

Twitter to launch paid-for corporate accounts this year

brandrepublic.com — Sun, 22 Nov 2009 16:33:23 GMT

LONDON - Twitter founder Biz Stone has said that Twitter is planning to launch paid-for commercial accounts, which would provide corporate users with additional services to those that are freely available on the microblogging service.

Read: Twitter to launch paid-for corporate accounts this year.

Lynx 'snow prints' by Bartle Bogle Hegarty

brandrepublic.com — Fri, 20 Nov 2009 15:09:53 GMT

Bartle Bogle Hegarty has unveiled its Christmas offering for Lynx building on this year's Pocket Pulling Power campaign.

Read: Lynx 'snow prints' by Bartle Bogle Hegarty.

Editor's letter: end of an era for Revolution

brandrepublic.com — Fri, 20 Nov 2009 13:57:27 GMT

LONDON - Revolution magazine will cease to exist as a monthly publication from the end of this year and the website will be absorbed into Brand Republic.

Read: Editor's letter: end of an era for Revolution.

McDonald's 'christmas' by Leo Burnett London

brandrepublic.com — Fri, 20 Nov 2009 16:29:11 GMT

A panto audience and cast abandon the twee production in favour of the festive menu on offer at McDonald's in this latest campaign from Leo Burnett.

Read: McDonald's 'christmas' by Leo Burnett London.

Cadbury 'dogs in cars' by Saatchi & Saatchi Sydney

brandrepublic.com — Fri, 20 Nov 2009 17:49:39 GMT

Saatchi & Saatchi Sydney has created a new campaign under the 'Glass and a half full' productions umbrella for confectionery brand Cadbury, starring a host of canine stars.

Read: Cadbury 'dogs in cars' by Saatchi & Saatchi Sydney.

Target 'Two-day sale' by Wieden + Kennedy Portland

brandrepublic.com — Fri, 20 Nov 2009 18:08:09 GMT

Two sisters demonstrate very different ways of preparing for the Target two-day sale in this new work from Wieden + Kennedy Portland.

Read: Target 'Two-day sale' by Wieden + Kennedy Portland.

Olympic agency lukewarm on London 2012 logo

brandrepublic.com — Tue, 17 Nov 2009 09:59:53 GMT

LONDON - The agency appointed to lead marketing for the 2012 London Olympics has refused to endorse the official logo for the event.

Read: Olympic agency lukewarm on London 2012 logo.

Gillette reacts with Gallic shrug to calls for Thierry Henry boycott

brandrepublic.com — Fri, 20 Nov 2009 11:09:30 GMT

LONDON - Calls to boycott Gillette, virals and diplomatic protests are all among the ramifications to come from French football player Thierry Henry's goal-producing assist in his country's World Cup qualifier against Ireland.

Read: Gillette reacts with Gallic shrug to calls for Thierry Henry boycott.

BMB writes letter to Jan Moir to promote 'homcom' film

brandrepublic.com — Thu, 19 Nov 2009 23:59:13 GMT

LONDON - Beattie McGuinness Bungay has written a letter to maligned Daily Mail columnist Jan Moir, to promote the showing of a new film about three homosexual couples.

Read: BMB writes letter to Jan Moir to promote 'homcom' film.

Subaru 'all for the driver' by Leo Burnett Sydney

brandrepublic.com — Thu, 19 Nov 2009 15:58:41 GMT

Leo Burnett Sydney has created a new TV spot to mark the launch of its new Subaru brand campaign - All 4 The Driver.

Read: Subaru 'all for the driver' by Leo Burnett Sydney.