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We Are Social - Advertising 2.0

The end of the line 

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Michael Weston makes a valid point:

Let's not obsess about that line any more. Let's think instead about the line between acquisition and retention. I think this is a much more meaningful line, and the crossover point is the moment of 'conversion'

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Published Feb 25 2008, 09:43 AM by Robin Grant
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About this blog

We Are Social - Advertising 2.0

Your guide to the changing advertising and marketing landscape, as social media sweeps all else aside, brought to you by We Are Social, a social media agency. Always in beta.
 

About the author

Robin Grant

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We Are Social - Advertising 2.0

Member since: 03 Jun 2008

Last login: 02 Jun 2009

Total Posts: 733

 
 
 
 

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