Chris Thilk tells a story worth reading about the marketing of Cloverfield:
To understand just how fervent the buzz has been about the movie, you kind of have to look at how Paramount sold the movie in two completely different ways to two completely different audiences. Or, as I call it: The Tale of Two Cloverfield Campaigns.
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Robin Grant
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Member since: 03 Jun 2008
Last login: 02 Jun 2009
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