A good article from Adotas on optimal email frequency:
How often should you email your subscribers? Naturally, you want to send often enough to keep your customers engaged and to maintain revenue or other goals. But, you must take care not to strive for too much, not to go to high where you’ll asphyxiate your campaign with too many emails, annoying instead of engaging your customers.
Subscribe to Advertising 2.0 by email or RSS
Robin Grant
Blogging for:
Member since: 03 Jun 2008
Last login: 02 Jun 2009
Total Posts: 733
